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What are the IIEPassport Study Abroad Directories?
The IIEPassport Study Abroad Directories are comprised of two printed directories, IIEPassport: Academic Year Abroad and IIEPassport: Short-Term Study Abroad as well as an online version available at http://www.IIEPassport.org. The online directory allows prospective study abroad students to easily search the IIEPassport listings by country, language, and/or field of study while the books are handy references with useful indexes organized by sponsor institution, consortia, fields of study, special study options, costs, and for short-term courses, duration. Together, the books and web site provide study abroad programs with exposure to a proven audience of international education enthusiasts.
Why should I advertise through the IIEPassport Directories?
The IIEPassport Study Abroad Directories will bring your program quality leads that have a high likelihood of conversion. Both IIEPassport's print and web directories are promoted through study abroad centers and advisers at schools that send a high
percentage of their students abroad. Through the Institute of International Education's Membership and EducationDynamics' Top 200 (top 200 schools sending students abroad), long-term relationships have been formed with these worldly schools. The staff, and therefore the students, at these institutions see the IIEPassport Study Abroad Directories as the most reliable and accurate sources of information. Your ad reaches those students who are very likely to enroll in a program, making your advertising extremely cost-effective. For more information on how the IIEPassport Study Abroad Directories are marketed, please click here: IIEPassport Marketing
How are the IIEPassport Study Abroad Directories managed?
The IIEPassport Study Abroad Directories are managed through a strategic partnership between the Institute of International Education (IIE) and EducationDynamics LLC, the company that produces StudyAbroad.com and GradSchools.com. In May 2000, IIE and EDU joined forces to relaunch and market the IIEPassport web site, http://www.IIEPassport.org. Our relationship was expanded in May 2003 to include the IIE print directories, now referred to as the IIEPassport Print Directories. This unique partnership benefits from IIE's long-standing experience and tradition in the study abroad field and EDU's innovative marketing and technological expertise. Together, IIE and EDU are creating the premier package to allow study abroad program providers to reach an exclusive, affluent student audience.
How do I learn more?
To learn more about how your study abroad program can reach an eager student
audience, check out the pages listed to your left for more information. You may also call 1-877-4040-EDU or email advertise@iiepassport.org anytime with questions or comments.
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